SafeGreen Logistics & Intertrace
A dispatcher, a driver and a recipient each need a different view of the same delivery. I designed all three, plus the public platform, as one connected product.
The brief
Broad A/S builds logistics software for retailers, operators and distributors who run their own delivery fleets. Three audiences, three very different jobs: dispatchers planning and monitoring zones, drivers executing routes on a phone, and recipients tracking a parcel they did not choose to be waiting for.
Built separately, those become three products that look and behave like three companies.
The approach
I ran the full lifecycle: user research, information architecture, prototyping and developer handoff, then pulled every surface back into a single Figma component library.
One system, one set of tokens, one behaviour for a status, a progress bar, a route marker. Fifty-plus screens across three products, and a dispatcher can recognise the driver app instantly.
Driver app
A driver reads this at arm's length, in a van, in poor light. So the home screen answers one question first, in the largest type on the page: how many stops are left. Everything else, scan, search, navigate, sits one tap away.
Route, scan and trace
The route view leads with the shape of the whole day, then expands only the next stop. Scanning puts mode selection in a colour-coded carousel under the thumb, so a driver switches state one-handed. Every scan writes to a shipment timeline the recipient can read.
